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Est. 1996

Issue 233

May 2016

'O ver Neapolitan Pure Seawater Pizzas




Healthy, delicious, genuine Neapolitan street food. This is the mantra on which 'O ver was conceived. Combining the very best regional ingredients with traditional recipes, 'O ver will open next to London's Borough Market in June 2016 and will be the first restaurant in the UK to use the unique ingredient of Pure Sea Water in many of its dishes, from their wood fired pizzas, fresh pasta, homemade breads, Neapolitan street food, fresh seasonal salads, vegan options and handmade traditional desserts.

Pure Sea Water has multiple health advantages, whilst also significantly improving the taste and texture of food. Pure Sea Water contains 40 times less sodium chloride than table salt and boosts the consumption of 93 trace minerals essential to the human body. Solid salt leads to a higher consumption of sodium, considered a primary cause for a number of health concerns. 'O ver has teamed up with the world leading experts, to ensure impeccable quality. Sea water is extracted from the purest areas of the Mediterranean, which is then analysed for quality and naturally micro-filtered without the use of chemicals before being packaged.

Famed Neapolitan chef, Gugliemo Vuolo introduced the Pure Sea Water concept to the Italian pizza market, and will be overseeing the opening of 'O ver. The restaurant's very own pizza chef is Tommaso Mastromatteo, who is one of only 15 teachers in the world of Associazione Verace Pizza Napoletana¹, an organisation which promotes and protects the True Neapolitan Pizza, ("Vera Pizza Napoletana"), both in Italy and worldwide.

Located in the heart of London's foodie district, 'O ver will offer a fresh stance on Italian cuisine in the city. Ideal for those looking for a quick cicchetti at lunch or a more relaxed meal in the evenings. Menus will boast in season produce which the native Neapolitan chefs will use to carefully and lovingly create homemade delicacies from. Alternatively, those in need of an after work drink or somewhere special for a celebration can take a seat at the vast marble topped bar and look out across the restaurant whilst sipping on prosecco, Italian Spritz', organic wines and craft beers.

'O ver offers an 113sqm bar and dining area with 4 metre high ceilings, creating a vast expanse of light and airiness. Elegant, minimal chic is the style that has been adopted by renowned designers - Keller Studio and Quiet Studio. From the ambient lighting and Mediterranean-influenced accessories to the upcycled furnishings and white Carrara marble lined bar top. Each and every detail has been scrutinized and applied with the utmost care to keep in line with the quality of the ingredients and food produced.

 'O ver will deliver the most authentic and traditional Neapolitan food, set within an ambient and inviting setting, making for the perfect healthy lunch spot, relaxed dinner with friends and family or a celebratory drink at the bar. Guests will be in such awe that some may ask " 'O ver?", which in Neapolitan means "Is this true?".


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Mood Food is published by PCSM, London, England © 2016


Peter J. Grove

Editorial office: PO Box 416 Surbiton, Surrey, England, KT1 9BJ

Tel: 020 8399 4831

email: GroveInt@aol.com